SEO, or search engine optimization, is the process of maximizing the visibility of websites in search engines’ result pages. By ranking higher in the results, they generate an optimum level of relevant traffic, thus why it is called search engine optimization. It is statistically proven that the higher up a website appears on a search engine’s results page, the more traffic you are likely to receive from potential leads. In most industries, the 1st position accounts for more than 50% of all user’s clicks. With that number dropping significantly to just 10% for the 3rd position and less than 2% for the remaining positions combined.
SEO is considered a type of digital marketing that focuses specifically on driving a website higher in search results on sites such as Google, Yahoo!, and Bing. Additionally, the increased traffic you receive from being higher up in the search results will typically mean you will receive more “relevant” traffic. This improvement to the quality of leads creates a higher return on your marketing investment.
If you’re ready to start making your marketing dollars work for you, then keep reading. We offer many different al-a-cart SEO services as well as complete packages. Message or Call us for pricing.
